welcome back to another media Firestorm case study where I have an incredible new client to introduce you to Amanda Hinman has just finished her first 30 days with media Firestorm and I’m just really excited to learn more about what she’s been doing um where she was before she came into media Firestorm and what this means for her business going forward Amanda thanks for being

with us today yes thanks angel angel I’m excited to share hi you know what I’ve been watching your progress in inside of our member portal you’ve been checking in Daily which is incredibly exciting but let’s go back let’s just get a little bit of introduction tell us where you’re from and tell us a little bit about your business yeah

definitely I am just located just outside of Chicago Illinois and I specialize in helping women over 40 to optimize their Hormone Health by increasing their energy improving their mood and releasing weight permanently and um I knew I wanted to get my message out in a bigger way because last year at the end of the year I released my bestselling book the thyroid hormone

solution and it was okay how can I continue to share this um and continue to you know bring this impact to more and more women well it is timely for me for sure that is the stage of life that I’m in and and I love that there’s more conversations that it’s becoming more normal to have the conversation about hormones

and menopause and thyroid like all of that is becoming a little bit more common place so how long have you been in business I know you just published your book last year but give us a little backstory how long have you been in this space definitely well I I’ve been serving clients and supporting women for about 10 years now

and prior to that I do feel like it was like a Divine redirection that led me to the world of Health I’d always been interested in health and was a group fitness instructor kind of on the side and you know a nutrition fanatic um but I was a CP out of college so

like an accountant by trade and then through my own autoimmune diagnosis and later my daughter’s Health crisis I mean she was she was to the point when she was eight years old she had really extreme anxiety and was having anywhere from 10 to 15 seizures in a day and at that point it kind of hit me like

a ton of bricks of like okay there has to be more than just we manage this with medication she’ll never be able to drive a car I have an autoimmune condition I’ll have to be in medication for Life there has be more that I’m not understanding so that’s when I went back to school to study Functional Medicine Science and

really get to the root cause and and know how the body’s interconnected systems work and how to rebuild Health handedly speaking so was able to rebuild my daughter’s health and my own health and that’s what inspired me to get into the the world of Health Consulting and help other women well when Mama Bear comes out right

you’re like I I will figure this out I might not have done it for myself but I will will figure this out for my baby for sure so what made you think like you’ve got the book you’ve now got this message you’ve got this impact this Divine Direction what made you think podcasting was going to be a direction for you and

a and a tool to use it works really well for my lifestyle I do have four daughters and my husband we have a full life and a full schedule and I knew speaking was something that I enjoy and it’s a great way to get the message out in a bigger way yet I was looking for something that would require

me to be on the road and travel as much as I have in the past so looking for Avenues to have um accessible speaking on a regular basis podcasting fit the bell and it was it was perfect it was a great alignment yeah you are my sister in this space same thing right I’d been traveling as a speaker and

was just ready to you know kind of put the suitcase away and how could I still have the same impact and access and podcasting has been absolutely strategic for me so enrolled in media firestorm helping you get booked on podcast teaching you the media Firestorm strategy what are some things that you put in in the last 30 days um

some different things that you’ve been using and implementing over the last 30 days the one of the biggest thing I mean in addition to having more podcasts being recorded I mean in month it’s been one month and I’ve recorded six so it’s like just that consistency of of getting in front of new audience has been helpful but

the other key piece is the email a day I was emailing my list regularly twice a week actually but not as overt and direct with call to action to work with me and apply now here’s how I can help you and so just starting to do that every single day has been a step up in terms of really honestly

seeking clients people who are ready willing and able to invest in their health Now isn’t that funny like we go out and we do all this surveying we let we wrote the book we’re speaking we’re sharing we’re giving but we never take that next step to say come work with me we just think oh they’re gonna figure it out they’re gonna say that but

so taking that next step and actually saying here we’re open for business can be it it doesn’t seem like it’s rocket science but it does it does make such a big impact consistently getting booked on podcast congratulations six already in your first month um that’s a that’s I mean that’s Game Changer six new audiences six new hosts that you’re building relationships with and

that’s just in just in your first month so um so got booked on six podcast sent emails every day what kind of results have you seen so from the emails um that I’ve been sending over the last 30 days I’ve had 11 what I call like get acquainted conversations sales enrollment conversations and

I do have a sales process where if somebody implies and wants to learn more about how I support women then we book a schedule a call together and I have them watch a kind of a little introduction video talking kind of like like media Firestorm does talking walking through what is my process so

they have some kind of context and background um so of the 11 calls that were booked um let’s see oh no I’m sorry 12 were booked 11 occurred and took place and I’ve had six enrollments um new six new clients and then two renewal clients from people that I had been working with that are going to continue to work um

so that’s a total of 27,000 750 in new Revenue in the last 30 days in comparison to what you were doing before is that more or less it is more it is the time of year where a lot of people tend to think about health right January is a time of year what timely and it was very it was it was the end of December into January

um so it it’s been more the biggest thing for me what has been more steady calls booked like weekly people getting on my calendar and I know that if it’s you know once it’s somebody who’s been exposed to me who’s heard me and consumed some of the you know way that I approach it and

the way that I support clients that there’s a high conversion rate so it’s just a matter of like getting more of those conversations to happen right you know when I first started doing the daily emails my first 30 days Amanda we enrolled six clients also um and I think we did about $188,000 in cash extra that month and

it is more consistent versus I go and I speak and I would sell you know I’d have an event or you know it was inconsistent if I did an event or I did a speaking I would I I would enroll clients but this gave me a steady a steady stream of clients and it was more I could actually

create a budget around it more more likely and you’re right the the more often we have sales calls the more often we will en enroll clients so um anything else you wanted to share as far as a result or a success story that you’ve had yeah I think one other thing that has been helpful is I I I started this

process last year but I think the combination of the email a day and I do a lot of stories in my I was again getting more direct in my story um conversations and call the action so like posting reals and posting information on social media but then in the daily stories specifically saying DM me or apply now

to work with me and being more overt about it I love it I love what you’re doing I’m loving seeing the result and the growth in your business can you go back do you remember how you found us honestly it was I believe it was a colleague of mine who jumped into the Facebook group The need a guest Facebook and

she’s like oh she’s like I don’t you have a book coming out and may want to think about this because this is a whole bunch of podcast people and that was last year maybe in October September October and I hadn’t um I hadn’t had time to really plug in I just hadn’t prioritized plugging into the group and

really getting acclimated but it was through the daily emails and there was a daily email that somehow caught my attention of like Get booked on 50 podcast or 60 podcast or whatever it was in next year and that’s when I thought like after my book had launched I was like huh that would be a really useful way it was it was the Simplicity of the strategy in

the guarantee of get X number on podcasts in the next year that seemed like the natural progression from the book launching and now let’s continue to get the word out about it did you have any fears about enrolling with us um I think my biggest hesitation and I actually talked to Jamie about this a lot is if I’m doing all of these podcasts usually it’s like

the cross promotion of how am I going to stay true to my message of being clear of what I’m offering if I’m always promoting every podcast that I’m on right so that was kind of like how does that not muddy the waters with what you’re sharing with your audience and uh the solution that Jamie shared with me which I thought was like

that’s actually really intuitive or really like creative is to set up a once a week podcast like email sequence where it’s like once a week every Sunday they’re going to get the emails with the podcast that I’ve appeared on and that’s just like nurture for people that come into my sphere my ecosystem and they can continue to tune in when they want to but

I was like oh that makes it a way where it feels sustainable and not overwhelming to the audience with the message yeah I agree with you email fatigue can be a real thing if I’m constantly promoting in fact that was the only kind of emails I was sending before was I was on this show I’m GNA be on a summit here’s the three emails I need to

send for the summit and so we use our weekends right to send out kind of the extra right so it is a great is a great Cadence here’s all the shows I was on and then making yeah making it kind of a Sunday playlist like here here’s your playlist for the week to go and and listen and

your message in every one of them every every interview that you do even though the topic is the same the the conversation and the dialogue shifts based on the host um questions and their experience so even though we share the same message the conversation is always unique and different and that’s one of the things I love about being a podcast guest um

okay so now right we’re 30 days in you know now we’re seeing some some system some consistency how does that make you feel I mean I definitely feel more um solid and stable in the business than I have in a long time so it’s good yeah happy about it right what positive impact so

you feeling that way what impact does that have on your business on your family on those around have amazingli I get to work with I like I said these new women that have stepped in are so fun and I’m so jazzed and excited to see them create transformation in their health and

their life and that has a ripple effect I know that every single woman that I get to support has dramatic changes in her energy level which affects how she shows up for her family which affects how she shows up in her career and it’s just profound like I see genuine like best time quarter ever in my business because

I am on fire with creativity and I am on fire with excitement and enthusiasm I see women who’ve like reconnected and improved relationships with their children because in the past they were just so fatigued and so drained that you know it was easy to kind of get irritated and have um

Snappy dialogue and that type of stuff so now it’s literally that’s what excites me is seeing these women that get to change their lives well what a perfect segue for me to ask how do we connect with you women who want to change their lives what um what’s the best way for them to reach out to you and

um how do they get started yeah well one of the first things I always suggest forone to do is to get to know what’s going on in their body because your hormones are the messenger molecules in the body they give you cues and clues about where to lean in what to pay attention to so

that you can continue to have many more Decades of you know vitality and energy and creativity so um one of the gifts I’d like to share with your audience is my free hormone assessment and this is a quick checklist you can go through some of the most common symptoms and

it kind of points you in the direction of is this likely an imbalance in thyroid hormone is it perhaps an imbalance in insulin so we look at the top six Metabolic hormones and based on your symptom experience or profile if you will it guides you to know oh where where should I kind of be tuning in do

I have really low cortisol or is it likely that it’s too much csol too much you know so it kind of gives you an inside glimpse of what your body is signaling to you that sounds fascinating how do we find it so I’ll share with you I can give you the link to put in the show notes but

if you go to Henman holistic.com you can scroll and see at the about the middle of the page the take the free hormone assessment and receive it there got it Hinman holistic.com right for Amanda Hinman I love it and yeah we’ll put the the link in the show the show links um

show notes as well Amanda if someone is unsure about you know enrolling in media Firestorm if getting booked on podcast if growing their business through podcasting guesting is a great fit for them what would you say to them I would say if you have something that you believe like passionately about and you want to make a bigger difference this is creating a sustainable way to continue to

expand your reach and be in conversation with more prospects to work with you I love it so would you would you recommend media Firestorm to others on a scale from one to 10 right yeah on a scale of one or 10 I think I I I to me it’s been a I’ve already more than made the investment back so

I would say definitely a 10 if if you’re ready and willing to do the things well Amanda again we are just super excited for your results for the progress getting your message out even more um and just really what you’re doing to create a legacy what you’re The Story You’re sharing and the impact that you’re that you’re making in the world is is really valuable it’s really

important and we’re so glad that we could be a part of that thanks for being our guest today go to get that free hormone assessment with Amanda Hinman holistic.com we will put the link in the show notes um Amanda anything else you wanted to say before we before we close this off today no it’s been great angel I just I I really appreciate the way that you

and your team are checking in and you know really supportive to allow all of your clients to succeed well thank you thank you so much well this has been another case study with an amazing result with Amanda Hinman truly check her out follow her buy her book check out that free assessment and

you know somebody who probably needs to take that free assessment as well so you know be a giver share the love and I’ll see you on the next case study cheers everybody bye bye bye